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POPAI U Toronto

May 5, 2016

May 5, 2016  8:00 a.m. – 12:00 p.m.
Toronto Congress Centre
650 Dixon Rd, Toronto, ON M9W 1J1, Canada

A half-day event (both Spring & Fall) presenting the latest trends, strategies and innovations. This event has a targeted audience of who wants to know the best and latest in the industry. POPAI University Toronto provides the basis for earning the Marketing Retail Certification (MaRC) designation. Program is open to all brand marketers, agencies, retailers, suppliers and producers.

NEW Added Benefit for Attendees:
Attend POPAI U Toronto and receive the new Mass Merchant Compliance Study Report! 13 pages of new data on POP compliance from over 3,500 store audits including incremental sales lift results.

Improve your very next sales call with this new information in your hand.

To learn about sponsorship opportunities, contact Susan Kimelman at 954-241-4812.

Online registration is now closed. Registration is available onsite:
Registration Fee $100 US
Guest Registration Fee (Brand Marketer or Retailer ONLY) – $50 US



8:30 am – 9:20 am –  “Hudson’s Bay Expands Luxury Offerings by Opening Saks in Canada”








Brian Noviski
Div. V.P. Store Design & Planning
Hudson’s Bay Company, Toronto & NYC


9:35 am – 10:25 am –  “How to Activate your Brands at Retail”

James Fraser

James Fraser
General Manager
US at Hunter Straker, Toronto


10:40 am – 11:30 am – “ Leveraging conscious and unconscious measures to get to the truth of what works at shelf”

Rob McEvoy-web

Rob McEvoy,
Shopper Insights, Canada
The Hershey Company


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