speaker-photo

Brett Townsend

SVP of Strategy, Quester Strategy
Brett is SVP of Strategy at Quester Strategy and Insights and has had a successful career of generating sizable revenue on both the corporate and agency sides of consumer insights. He has worked in domestic and global branding and innovation for major brands like Pepsi, Doritos, Ruffles, Walmart, Frigidaire, and Lowe’s. His work has led to successful innovations, brand extensions, product improvements, and marketing campaigns worth tens of billions of dollars globally. He has led insights teams at PepsiCo, Electrolux, and Lowe’s and he has worked across all major industries like FMCG, retail, food & beverage, durable goods, restaurants, and clothing. He served on the board of directors for the U.S. Insights Association, acting as chairperson in 2022. He has a passion for teaching, guest speaking at over 15 universities and coaching Junior Olympic volleyball for 10 years. He is from Austin, Texas and currently resides in Charlotte, North Carolina.
4:00 - 4:45 PM

Monday October 7

Opening Keynote: You Are More Than Your Product

When providing your products for retailers, it’s easy for manufacturers to not think of themselves as much more than a product supplier.  However, your products are a key part of the shopping process and each of you has a unique value proposition to offer. This keynote will help you think of yourselves as consumer-centric brands, how to position yourselves as such, and how to instill that identity in your organizations.