Pop Mart (Beijing) has opened its first permanent store in the U.S., in the American Dream mall in East Rutherford, N.J. The locale’s debut comes on the heels of a pop-up shop the toy and collectibles retailer operated in June in New York.
Pop Mart is known for such toy characters as Molly, Hirono, The Monsters, Skullpanda and others. The new store gives fans and collectors “the opportunity to immerse themselves in an unparalleled retail experience, featuring an extensive range of exclusive releases, limited editions and unexpected collaborations,” the company said in a news release.
“The opening of our first permanent store in the US signifies an important milestone for our brand, and we are excited to share our passion for designer toys with our loyal fans and collectors in the United States,” said Larry Lu, Head of POP MART North America.
Pop Mart currently operates more than 400 stores and 2000 Robo Shops across 84 countries and regions. The company did not disclose plans for any further U.S. stores in announcing the American Dream locale.