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HRG Updates and Rebrands Its Benchmark Performance Analysis Service

“Pharmacies that put the information provided in Benchmark into action will see an increase in profits”




(PRESS RELEASE) WAUKESHA, WI — HRG has updated and rebranded its Benchmark Performance Analysis program for independent pharmacies. After a thorough review that included gathering feedback from retailers and wholesalers, HRG defined enhancements to improve usability.

Benchmark provides a store-specific assessment of which categories are performing well or under-achieving compared to national averages in an easy to digest and implement format, providing direction community pharmacies can take that will positively impact their front-of-store profitability. The report covers Never Outs performance, measures department sales per square foot against the national average, and offers an item-level detailed review.


Enhancements include the report now being organized by category for an easier-to-follow format. Additionally, a Focus 5 Report has been added, which identifies five HBW departments where pharmacies should focus first to make the biggest impact to their bottom line and satisfy customer demand. Colleen Volheim, HRG category and research analysis manager, stated, “Pharmacies that put the information provided in Benchmark into action will see an increase in profits. If they dedicate the effort to follow all of the recommendations included in the report they will see a significant impact on their bottom line.”

About HRG

HRG improves results across the retail supply chain for product manufacturers, distributors, retailers, technology partners, and other industry organizations with data & analysis, shopper experience, brand development, fixture coordination, and retail communications solutions. Founded in 1980, HRG is a WBENC-Certified Women’s Business Enterprise headquartered in Greater Milwaukee. The company is a six-time recipient of Milwaukee Journal Sentinel’s Top Workplace and was certified as a Great Place to Work in 2023. Visit for more information.


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