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Jordan Brand Opens Pop-Up at Nordstrom NY

Installation celebrates women’s streetwear and sneaker culture

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Jordan Brand’s pop-up at Nordstrom’s New York flagship. Photo: Courtesy of Nordstrom

Nordstrom (Seattle) has taken the wraps off Jordan Brand at The Corner, a limited time pop-up shop offering streetwear and sneakers for women. The shop is part of an ongoing series of pop-ups and brand takeovers at the Nordstrom New York flagship in a dedicated space on The Corner of 57th and Broadway.

Jordan Brand at The Corner will showcase exclusive apparel, sneakers and accessories, with special product drops and curated programming. Every Thursday, the shop will host “Girl Talk” sessions with conversations between influential women centered on women’s roles in basketball and streetwear culture.

“This pop-up is a unique opportunity for our customers to discover exclusive drops and connect with a dynamic fashion community,” said Tacey Powers, Nordstrom’s EVP and General Merchandise Manager for Shoes.

Said D’Anna Foster, GM of Jordan Brand Women’s Streetwear, North America: “The Jordan Brand partnership with Nordstrom magnifies our enduring legacy and impact on the women’s community. This innovative apparel and footwear experience gives her access to styling experts that inspire her to structure the perfect head-to-toe streetwear look with confidence and individualism.”

Jordan Brand at The Corner will be open through Nov. 10, with product also available in the brand’s other stores and online.

Jordan Brand, a division of Nike Inc., is a premium brand of athletic footwear, apparel and accessories inspired by the legacy, vision and direct involvement of NBA great Michael Jordan.

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