Med Spa’s New Design Draws from Retail, Hospitality

VIO Med Spa has unveiled its newest prototype, which draws from the hospitality and retail sectors to help create an enhanced guest experience combined with a more cost-efficient development model. The first location incorporating those features has debuted in Zionsville, Ind., and will serve as the brand’s go-to concept going forward, Nashville-based VIO said in a news release.

Key features of the new VIO Med Spa design include:

• A retail-style custom architectural feature wall highlighting the VIO brand to help create a memorable first impression.
• A brighter, hospitality-inspired reception area featuring warm neutral tones, natural materials and layered textures.
• Modern furnishings, curated artwork and elevated finishes that replace the traditional clinical feel with a more residential, boutique aesthetic.
• Premium, durable materials selected to balance luxury design with operational efficiency and long-term scalability.

Developed through a collaboration between VIO Med Spa’s team, the Zionsville franchise’s owner and interior designer Rachel Hasan, the new concept combines luxury hospitality design with the functional needs of a physician-guided medical spa, creating a more elevated experience for both guests and franchise owners, the partners say.

“As the VIO brand continues to evolve, our physical spaces should evolve with it,” said Ryan Rose, Chief Executive Officer of VIO Med Spa, which currently has 65 locations in 20 states. “This new concept reflects the quality of care, clinical expertise and personalized experience that define our brand, creating a more elevated environment that welcomes guests from the moment they arrive.”