Part II of the trade group’s outlook for the industry.
Part I: Five market forces to focus on in the coming year.
Just under 159 million shoppers expected to hit the stores Dec. 20, NRF says
203 million U.S. consumers made purchases, NRF finds
While shoppers remain resilient, retailers keeping lid on holiday hiring, NRF says
Retail group says shutdown is “unnecessary and damaging”
Expenditures for holiday expected to top previous high by nearly $1B
Fran Horowitz named NRF’s The Visionary 2026
Back-to-school, tariff concerns helped boost August retail sales
Roster reflects international retailers’ growth in U.S.