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Exhibit Views Marilyn Monroe Through a Different Lens

NY’s Genesis House installation explores screen siren’s serious side.

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One of the exhibits within the “Manifesting Marilyn: The Making of an Icon” show at Genesis House in New York. All photos: Courtesy of Gemini House/Authentic Brands Group

In celebration and remembrance of what would have been Marilyn Monroe’s 100th birthday on June 1, Genesis House in New York’s Packing District has unveiled an exhibition that “reveals a side of one of the world’s most recognizable figures rarely discussed: her intelligence, ambition and intentional self-authorship,” says a news release from the cultural space/auto showroom/culinary destination operated by Genesis, the luxury car brand of Seoul-based Korea’s Hyundai.

The exhibit, called “Manifesting Marilyn: The Making of an Icon,” was developed in partnership with Authentic Brands Group, owner and steward of the Marilyn Monroe estate. It will run through Aug. 2 in The Cultural Space at the Genesis House.

“Seeing the world of Marilyn Monroe come to life through the vision of Genesis House provides a unique way for fans and new audiences alike to see her through a new and modern lens without being disruptive to her legacy,” said Dana Carpenter, EVP, Entertainment at Authentic, whose retail portfolio includes GUESS, Aéropostale, Nautica, Eddie Bauer, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Izod, Van Heusen and Dockers. “This space reflects who she was beyond the image and allows each visitor to see her as a unique multifaceted individual who continues to make a generational impact.”

The gallery below includes images and information on the exhibit’s spaces.

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