On Our Radar: Ernest Jones, London

JEWELRY AND WATCH retailer Ernest Jones (Birmingham, England) recently opened its new store on London’s Oxford Street. The opening celebrates the company’s heritage as Oxford Street was where its first store opened in 1949.

The new store’s interior was designed to highlight its collections from top brands such as Vera Wang and Le Vian, as well as Ernest Jones’ lab-grown diamond selection. In other sections, the store showcases its watches from Garmin, Hugo Boss and others.

The Oxford Street flagship is the first of three locations Ernest Jones plans to open in London this year; the other stores are planned for Westfield and Thurrock Lakeside.